What’s the Value of Multimedia in Sales Meetings?

What’s the Value of Multimedia in Sales Meetings?

Part II of a Series about Creative Sales Presentations.   “Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn’t really do it, they just saw something. It seemed obvious to them after a while.” – Steve Jobs If creativity is one of the most important aspects missing in today’s sales meetings, then multimedia technology that supports creativity is clearly a must. In Salesforce Research’s “2015 State of Sales”, the findings indicate that high­ performing sales teams use “nearly 3X more sales tech than underperforming teams, freeing them from process heavy tasks” which gives them more time to do what they do best: sell. Using creative instinct in helping to determine sales approach is the first step; the next is deciding upon the technological medium for implementation. The tools we’ve grown accustomed to, like Powerpoint, Excel, and paper products, are no longer enhancing sales. The new leaders of sales today are using apps that bring in the most current, interactive, technology.   Preparing for the Sales Meeting: 1. Creative implementation: In using a centralized technology­ based tool to create a sales presentation, teams across departments such as Marketing, Creative, and Sales can collaborate and add to the discussion of what the sales rep finally presents. Within this collaboration, new ideas are formed and creatively implemented. 2. Multimedia capabilities: With the right technology at a sales meeting, videos, infographics, and images of current clients can be displayed. These types of elements provide a subconscious connection, are more interactive, and are more striking than static images. During the Meeting: 1....

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Yooba Sales Meeting Performance provides strategic and functional sales technology designed to increase productivity and sales results. By providing interactive content, training, and analytics for sales reps and frontline managers, Yooba powers client-facing meetings with an unprecedented advantage.

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